| Time Warner Battles 'Future' Ad
Jessica Simpson has been legally barred from saying DirecTV's high-definition channels look any better than those on cable. Now, Time Warner Cable wants to stop Back to the Future actor Christopher Lloyd from claiming the direct-broadcast satellite operator can offer "more HD capacity than cable." The No. 2 cable company upgraded its legal strategy last week, after a federal judge granted its request for a preliminary injunction blocking DirecTV ads in Time Warner markets that claim the satellite carrier provides superior HD quality. Those included two TV spots, one featuring actress/singer Simpson and another with ex-Star Trek front man William Shatner, with the tagline, "For an HD picture that can't be beat, get DirecTV." APPEAL PLANNED The Feb.
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Sharp to up flat screen TV output
Japanese electronics maker Sharp Corp announced plans yesterday to ramp up its output of flat screen televisions by investing in new production lines in Japan and Mexico in response to flourishing demand. Sharp will spend ?200 billion (US$1.66 billion) on a third production line at its Kameyama plant by July to double output of large liquid-crystal-display (LCD) panels to 60,000 units a month, rising to 90,000 next year. The company will also build a second plant in Mexico at a cost of ?8 billion to produce finished LCD flat panel TVs for the North American market. The facility in Baja California will start operating in July with a monthly output of 200,000 LCD TVs "to cope with burgeoning demand for LCD TVs in North America," Sharp said. "Due to the global expansion of digital broadcasting, demand for LCD TVs continues to expand," the company said in a statement.
HDTV Choice Can Be Daunting
The picture quality of HDTV's is amazing, but deciding what to buy can be overwhelming. There are so many choices that it can be confusing. Paul Cavitt with Electronic Express said consumers should ask themselves the following questions before beginning the search for a new TV. Where will the tv go? Does the room have a lot of natural light? How much do you want to spend? Once you know what your needs are, you have three choices of HDTV's -- plasmas, LCD's and rear projection. If you want a TV you can hang on the wall, you want a plasma screen or an LCD. "With a plasma, you are going to get the biggest screen size for the buck. It's the brightest display on the market, so the picture is awesome The colors are very vivid. It's a very sharp television.
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